Featured Projects
NYU Tandon School of Engineering
Cyber Security Awareness Week (CSAW) and Women's Cyber Security Symposium

ABSTRACT
Two national cyber security conferences. Nine different target audiences.
One ten-year-old brand with a robust national following, to raise to the next level.
One new brand to build from scratch.
SERVICES
- Brand Messaging
- Print & Digital Copywriting
- Web Copy, IA, UX
- Web Content Management
- Marketing Coordination
- On-site Conference Support
Episcopal Church of the Good Samaritan
Corvallis, Oregon

ABSTRACT
A community of gentle, quirky folks with a century-old passion for healing and helping. A church parish as old as its town, instrumental in shaping local history.
With 30+ decentralized outreach groups, the church needed a brand story to empower all parishioners to embrace their authentic shared identity.
SERVICES
- Brand Identity
- Web Copy, IA, UX, Design
- Web Content Management
- Original Photography
- On-site SEO
- Off-site SEO Issue Resolution (Wikipedia, Google Places)
Certified Welcoming
A project of Welcoming America

ABSTRACT
Welcoming America was launching a certification program, which needed an identity to connect the program to the organization, while allowing room for it to branch off separately someday.
Through iterative collaboration, we defined a true and compelling brand story, then built on that foundation with a name and tagline the whole team felt good about.
SERVICES
- Brand Strategy
- Naming Services
- Tagline Development